Launch Your First CPG Promotion With Confidence
Start small, reach real shoppers, measure results, scale what works. The Fynloy Pilot Program runs one real campaign, verifies purchases, rewards shoppers and reports back before you commit to a larger program.
Everything a pilot includes
Configured around your goal, your products and your retailers.
Planning and setup
Objective, eligible products, campaign rules and participation requirements.
Branded campaign page
A mobile page with registration and instructions in your brand.
Purchase verification
Receipt upload, product codes or QR, as the campaign needs.
Payout setup
Venmo, PayPal, gift cards or reward links, plus coupons, points or prize entries.
SMS enrollment and messaging
Text-to-join, consent language and rewards delivered by text.
QR codes and links
For packaging, displays, social and email.
Reporting
Registrations, verified purchases and reward activity, by retailer.
Guided onboarding
Configuration, testing and launch support within the agreed scope.
A read-out at the end
What happened, what it means, and what to run next.
From idea to live campaign
A straightforward pilot is typically ready within a few weeks of the brief and materials being final. Timing is confirmed in your proposal.
Start with the campaign that fits your goal
Product launch and trial
Introduce a new product and reward first-time purchases.
Card-linked offers
Link a card once, earn automatically at participating merchants.
Start with one campaign. Grow from there.
A pilot is the first step toward an ongoing shopper program. After the read-out you can expand to more products or retailers, add campaign types, introduce repeat-purchase rewards or coordinate promotions across brands.
- No commitment to a larger rollout before the results are in
- Audience and balances carry into the next campaign
- Pricing, reward funding and timing confirmed in the proposal
Request your pilot proposal
Tell us about your goals, products and target market. We will follow up to discuss the campaign and prepare a pilot proposal.
Pilot questions
How long does a pilot take?
A straightforward pilot is typically ready within a few weeks of the requirements and materials being final. Timing depends on campaign complexity, packaging and reward configuration and is confirmed in your proposal.
How much does a pilot cost?
Pricing is based on scope, verification method, reward configuration, expected participation and services. After discussing your goals, Fynloy provides a proposal.
What happens when the pilot ends?
You get a read-out of the results and decide whether to run another campaign or move to a plan. The audience and balances carry over.
Can agencies and distributors run pilots?
Yes. Agencies and distributors can coordinate pilots for the brands and retailers they work with.