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Give Your Merchants a Loyalty Program With Your Name on It

Offer a white-label coalition or card-linked loyalty program to your merchant portfolio. Give merchants a reason to stay, add a value-added service you can bundle, and see engagement across the whole network.

White-labelUnder your own name

Merchants compare you on price. Give them another reason to stay.

Payment services are easy to compare. A loyalty program that brings customers back to your merchants is not, and it carries your brand every time a member earns.

  • Merchant retention: a program they use every week
  • A value-added service you can bundle with your offering
  • A branded program under your own name

How the program works

You run the network. Fynloy runs the verification, the rewards and the reporting.

No app for members

Members join free in their phone browser and link a card or scan a receipt.

1

Launch your branded program

Choose card-linked, traditional or both, and set your name, colors and rewards.

2

Enroll your merchants

Merchants join the program and can take part in offers from the 2X Points network.

3

Members earn at every participating merchant

Members link a card or scan a receipt. Fynloy verifies the purchase and pays the reward.

4

See engagement across the network

Merchants enrolled, members, transactions and rewards, in one dashboard.

Your Merchants, Inside a Growing Network

2X Points, the coalition rewards network powered by Fynloy. Every merchant you enroll joins a network that brings members and funded offers.

2X Points networkVerify · Reward ·InsightsNetworks bringmerchantsMembers joinBrands fundoffersThe networkgrows
  1. Payment providers, ISOs, cities, organizations

    Networks bring merchants

    Launch a branded loyalty program and enroll your merchants in the 2X Points network.

    They give
    Merchants and their customer reach
    They get
    A branded program, merchant retention, network reporting
    For networks →
  2. Shoppers (members)

    Members join

    Shoppers join free in their phone browser, link a Visa or Mastercard credit or debit card or scan a receipt, and earn at every participating merchant.

    They give
    Opt-in and verified purchases
    They get
    Points, cash back, gift cards and reward links
    How members earn →
  3. CPG brands

    Brands fund offers

    Put funded offers in front of a verified, engaged member audience across the network.

    They give
    Funded offers
    They get
    Verified purchases and first-party shopper data
    For brands →
  4. Merchants and the network

    The network grows

    Members come back more often, merchants see repeat visits, and networks keep their merchants longer. More merchants and brands join.

    They give
    Participation in the network
    They get
    Repeat visits and new customers
    How 2X Points works →

See network-wide engagement

A sample dashboard for a payment provider or ISO running a branded program.

  • Merchants enrolled and active
  • Members and repeat visits
  • Transactions and rewards issued

Network dashboard

Merchants enrolled312
Members18,420
Transactions this month41,906
Rewards issued$27,540
Merchants with repeat visits86%

Illustrative sample. Not real program data.

Example: a branded program for a merchant portfolio

An ISO launches a card-linked program under its own name for its restaurants and retailers. Members link a card once and earn at any participating merchant.

  • Card-linked earning, no receipts to scan
  • Your brand on every member screen
  • Funded offers from brands as the network grows

Launch a pilot program

Tell us about your merchant portfolio. We will map a pilot with you.

Branded to the program owner · Members join free in their phone browser · Start with a single pilot